Globe pioneers launch of video message service in the Philippines

INQUIRER.net
5:25 pm | Friday, May 27th, 2011

MANILA, Philippines–Globe Telecom is pioneering the launch of Video Message Service (VMS), another breakthrough service that allow users to engage more with their mobile phones as well as their friends.

Touted as one of the most interactive media channels available for mobile phone users today, VMS allows users to create, view, upload and share video content through their handsets, according to a statement issued on Friday by the telecom firm.

With VMS, subscribers can send and receive video messages just like text messages.  It also allows users to connect with their favorite celebrities by following their video blogs and music videos, watching their video clips, or being updated with the latest happenings and events.

The statement said that iPhone and Android users can enjoy the VMS application by downloading it for free from the App Store or Android Market. BlackBerry and Symbian phones will be supported very soon.

Enhancing the way people communicate, VMS is perfect for personal messages, allowing users to connect via video instead of text or voice messaging.  Upon access of the VMS application, the VMS interactive menu will be installed on subscribers’ mobile phones, allowing them to record a video message, send or view a peer-to-peer (P2P) video, or download video clips of their favorite shows or celebrity video interviews and blogs.

“We are very excited to bring another innovation to our subscribers with the launch of the VMS. Through VMS, we are giving our subscribers another opportunity to enjoy their mobile phones apart from texting, calling or doing mobile internet,” said Joanna Africa, Head for Portfolio Management of Globe Telecom.

Apart from the partnership, Globe will also be supporting the launch with a massive campaign that involves on-ground and experiential activities to allow subscribers to fully enjoy the VMS experience.